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Title:  SAAS Product Marketing Manager - Remote

Job ID:  1868
Location: 

New York, NY, US

Category:  Marketing
Description: 

Donnelley Financial Solutions (DFIN) is a leader in risk and compliance solutions, providing insightful technology, industry expertise and data insights to clients across the globe. We’re here to help you make smarter decisions with insightful technology, industry expertise and data insights at every stage of your business and investment lifecycles. As markets fluctuate, regulations evolve and technology advances, we’re there. And through it all, we deliver confidence with the right solutions in moments that matter. 

Summary

As a product marketer, you will be a leader on the team responsible for telling the world (and company) the story of our products. You will be expected to be our chief advocate for a specific feature set and its benefits. Additionally, you will be responsible for crafting the strategy around the messaging for the various personas across different verticals and marketing for new launches.

Responsibilities

  • Partner with the product and sales teams to educate both internal and external stakeholders on our product features and their benefits.
  • Create content (e.g. sales documentation, product videos, website copy, blog posts, email copy, case studies, etc) to articulate the benefits of our products to the world.
  • Develop the go-to-market plan defining objectives, content, channels, funnel stages and measures and work with the digital team to execute. 
  • Measure and optimize the buyer journey as it relates to product feature adoption and usage.
  • Speak and present both internally and externally to promote the story of our product.

Qualifications

  • BA/BS degree or equivalent working experience.
  • Past experience in content marketing and / or product marketing.
  • Excellent written and verbal communication skills --- there is a heavy amount of writing and presenting/selling ideas in this role.
  • Prefer working in a collaborative, cross-team capacity. This role requires you to work across functions and departments to bring to life the product. You are constantly interacting with Product, Sales, the larger Marketing team as well as outside agencies.
  • Strong project management skills
  • Strong problem-solving ability, including metrics-driven thinking
  • 5+ years of experience in marketing, has a Bachelor’s Degree in Marketing or Business or similar.  Past experience in content marketing and / or product marketing preferred.
  • Familiarity with Eloqua and Salesforce.
  • Prior work in the financial services industry a plus (but not required).

 

It is the policy of Donnelley Financial Solutions to select, place and manage all its employees without discrimination based on race, color, national origin, gender, age, religion, actual or perceived disability, veteran's status, actual or perceived sexual orientation, genetic information or any other protected status. 

If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access jobs.dfinsolutions.com as a result of your disability.  You can request a reasonable accommodation by sending an email to AccommodationRequest@dfinsolutions.com#TalentknowsTalent

 


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